Nine Steps to Magnificent Merchandising

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Nine Steps to Magnificent Merchandising

Successful interior merchandising goes far beyond furniture, art and accessories. It's about highlighting great architectural elements, emphasizing livability and developing design for the targeted buyers. But where does the merchandising magic all begin? We've highlighted the major steps that guide a truly collaborative effort and create a show-stopping product.

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Tackling Tile for Today’s Buyer

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Tackling Tile for Today’s Buyer

It’s no secret, today’s buyer wants it all. But can a home still have low maintenance features AND style that appeals? You bet! Numerous tile options paired with smart design provide easy care that pack a dramatic punch in flooring, countertops, back splashes and more.

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Back Kitchen Appeals to Baby Boomers

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Back Kitchen Appeals to Baby Boomers

Back kitchens are booming in new home builds! Especially for the 55+ buyer, who demands features such as an open floor plan, entertaining possibilities and storage. So how does the back kitchen meet and exceed the desires of the active adult?

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Design Solutions for Like-Minded Lifestyles: Individuality

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Design Solutions for Like-Minded Lifestyles: Individuality

In a consumer world dominated by the designs seen on Houzz, Pinterest and HGTV, Millennial and Boomer buyers are drawn to an updated and wide variety of selections. As trends continue to rapidly change, these demanding demographics are wanting the next “cool” thing. With this in mind, builders need to be more style savvy than their consumers.

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Five Solutions to Make a Home Study Standout

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Five Solutions to Make a Home Study Standout

Whether running a business, managing the family's finances or conquering homework, today's home offices have become a space that is craved by homeowners and should cater to their demands and desires. We've developed five simple solutions to help a home study shine. 

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